This is a collaborative post
Running your own freelance business is an incredibly exciting journey to take, but also one of the most stressful.
Whether you’re worried about finding new monthly clients or you’re constantly trying to find new ways to make sure your business is trusted, being an entrepreneur is hard. With that in mind, here are 6 ways to make your freelance business more professional:
Create A Professional, Easy To Use Website
One of the most important things you can do when trying to make your business look more professional is creating yourself an easy to use website. When people are interested in buying a product or hiring services from you, one of the first things they will do is check to see whether or not you have a website. If all they can find when they Google you are a couple of social media pages then they’re not going to feel as though they can trust you. Creating your own website is the perfect way to ensure potential customers have somewhere to find out all they need to know when they Google your business name.
Create Dedicated Email Addresses For Your Team
If you have team members it’s important you’re creating dedicated work email addresses for absolutely everyone. Not only will it make you come across as more professional, but it will allow you to build your brand.
Register For A Virtual Business Address
One of the best things you can do for you business sis purchase a virtual business address. Most entrepreneurs will be starting off by working from home and if someone looks for your business address and find your home address, they’re going to feel as though your business cannot be trusted. A virtual business address, however, gives you the opportunity to use a professional business address and have your mail redirected to your home. For more information, you can visit yourvirtualofficelondon.co.uk – virtual address specialists.
Make Sure You Have A Dedicated Phone Number
Similar to the above, having a dedicated phone number will give people the comfort they need in order to purchase from you. Whilst it may seem unimportant to you, people like to do their research before they buy products or services from an unknown company.
Ensuring Your Branding Is Consistent Across All Marketing Materials
Another way to ensure your business is professional is to ensure you have consistent branding across all of your marketing materials. Whether it’s on your website, your social media or your business cards – you need to be instantly recognisable. For more information on keeping your branding consistent, you can visit this guide here.
Purchase Business Cards For All Of Your Staff Members
Finally, to ensure you’re a professional business you need to ensure that all of your staff members have business cards. Not only is it great for networking events, but it gives them the chance to recommend you to people no matter where they are.
Are you thinking about making your business look and feel more professional? What changes can you make? Let me know in the comments section below.